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Electronic Commerce Question Paper

Electronic Commerce

Course:Bachelor Of Commerce

Institution: Kenyatta University question papers

Exam Year:2008

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009
FIRST SEMESTER EXAMINATION FOR THE DEGREE OF
BACHELOR OF COMMERCE

BMS 403: ELECTRONIC COMMERCE

DATE: TUESDAY 2ND DECEMER 2008_______ TIME: 8.00 A.M. – 10.00 A.M.
INSTRUCTIONS:
Answer question ONE (compulsory) and any other TWO questions from this paper

Question One (30 marks)
(a)
Distinguish between the following the terms. [4 marks]
(i)
Extranet and intranet
(ii)
EDI and EFT
(b)
Describe any three business activities (processes) that are appropriate for being
implemented by use of e-commerce. [3 marks]
(c)
Explain the following e-commerce models [4 marks]
(i)
Business-to-Business (B2B)
(ii)
Government to Citizen (G2C)
(d)
Discuss the role of internet in the development and growth of e-commerce [10 marks]
(e)
Explain the term “search engine, highlighting its major functionalities in e-commerce applications.
[3 marks]
(f)
Explain the following components of a web-electronic architecture. [6 marks]
(i)
Browser
(ii)
Database (data warehouse)
(iii)
Web server

Question Two (20 marks)
(a)
All e-commerce solutions must provide at minimum the following:
(i)
A catalog display
(ii)
Shopping cart capabilities
(iii)
Transaction processing
(iv)
Tools to modify and add to the store catalog and storefront display. Explain the role of each in facilitating a successful e-commerce solution. [12 marks]
(b)
Explain any four benefits of using e-commerce to a small business establishment such as the jua kali business. [4 marks]
(c)
Explain the term supply chain highlighting how the e-commerce enhances the value of a supply chain. [4 marks]

Question Three (20 marks)
(a)
The Internet is rapidly transforming the way we communicate, educate, buy and sell goods and services. This implies that it has great potential to provide unparalleled benefits to the society. However internet can also be a powerful new medium for those who wish to commit unlawful and criminal acts. Discuss four legal and ethical issues arising from the use of internet. [8 marks]
(b)
Describe two strategies for website development, stating one advantage of each. [4 marks]
(c)
Describe two security protocols associated with E-payments. [4 marks]
(d)
Explain any four components of e-market places. [4 marks]

Question Four (20 marks)
(a)
Explain the following terms in reference to internet security.
[8 marks]
(i)
Auditing
(ii)
Integrity
(iii)
Authorization
(iv)
Authentication
(b)
Explain any two security risks associated with the use of credit cards to perform business transactions. [4 marks]
(c)
Explain four characteristics of a successful e-payment method. [8 marks]

Question Five (20 marks)
(a)
The main challenge affecting the application of e-commerce in Kenya is the inadequate policy, legal and regulatory framework. Discuss the possible issues that should be discussed to deal with this challenge. [10 marks]
(b)
Explain five types of electronic cards. [10 marks]

Electronic Commerce Question Paper

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