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Business Strategic Behavior And Leadership Question Paper
Business Strategic Behavior And Leadership
Course:Master Of Business Administration
Institution: Kenyatta University question papers
Exam Year:2008
KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2007/2008
INSTITUTIONAL BASED PROGRAMMES
INSTITUTE OF OPEN LEARNING
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF MASTER OF
BUSINESS ADMINISTRATION
BBA 609: BUSINESS STRATEGIC BEHAVIOUR AND LEADERSHIP
DATE: Wednesday 9th July, 2008 TIME: 9.00 a.m. – 12.00 Noon
________________________________________________________________________
INSTRUCTIONS:
Question ONE is compulsory. Choose TWO other questions.
1.
Kenyatta University is an institution which is growing very fast nd requires proper guidance in its strategic behaviour and leadership. With reference to all that you have covered in this unit and the dynamics in and around K.U., respond to the following, bearing in mind that K.U. is endevouring to become a “world class university”.
(a)
Highlight the likely challenges that K.U. will face in the short term. (5 marks)
(b)
Highlight the strategic options that K.U. can adopt so as to have a competitive edge over other local and international universities. (5 marks)
(c)
Suppose you were to evaluate growth oriented strategic behaviour of K.U., there are various influences that are likely to have an impact on the
1
performance of K.U. Highlight the STRENGTHS and WEAKNESSES of K.U. separately. (10 marks)
2.
The following statements are quotes from literature on strategic behaviour and leadership. Respond.
(a)
“There’s no growth industry, only opportunities for growth.” Discuss with reference to large organizations in Kenya. (10 marks)
(b)
“Do not focus on industry focus on markets.” Discuss and give relevant examples. (10 marks)
3.
You are the CEO of a large organization which has two major drivers – Technology and social cultural factors.
(a)
Explain the technological factors that can give you a competitive edge in Kenya today. (10 marks)
(b)
Explain how you can use social cultural drivers to take advantage of growth indicators in Kenya today. (10 marks)
4.
There are so many dynamics in the Kenyan economy and in the international arena that are likely to encourage growth of some businesses or spell death for others. List and clearly explain.
(a)
The dynamics both local and international that are likely to encourage growth of opportunities. (10 marks)
(b)
The dynamics both local and international that are likely to cause downfall for some businesses (threats). (10 marks)
5.
Explain the following terms with reference to business strategic behaviour and leadership.
(a) Mergers and acquisitions
(b) Ties-in-Trade and strategic alliances
(c) Retrenchment strategies.
(d) Greleners model for organization development
(e) Strategic content and context.
(4 marks each)
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