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Dadv 200: Writing For Media And Copy Writing Question Paper
Dadv 200: Writing For Media And Copy Writing
Course:Diploma In Communication
Institution: St. Paul's University question papers
Exam Year:2012
FACULTY OF BUSINESS AND COMMUNICATION STUDIES
DIPLOMA IN COMMUNICATION
NAIROBI CAMPUS
FINAL EXAM
DAY PROGRAM
DADV 200: WRITING FOR MEDIA AND COPY WRITING
Instructions
Answer any five questions
QUESTION 1
(a)Writing for media requires that a reporter sorts out details and neatly package important information as news for his/her audience. Using relevant examples discuss five criteria used to determine what news is. (10 marks)
(b)With the use of appropriate examples differentiate between news and entertainment. (5 Marks)
(c)Describe why progress and development in a country supplies newsworthy items to news writers. Give relevant examples in your answer. (5 marks)
QUESTION 2
(a)Discuss some of the important preparation you must make for an interview for a new story. (10 marks)
(b)Explain, using relevant examples, four types of news intros/leads. (10 marks)
QUESTION 3
(a)Imagine you are news writer for a leading media house in Kenya. What are some of the key sources of news that you would keenly follow so as to have good news for your audience? (10 marks)
(b)Using the facts provided in the attached exhibit 1, write a news story of about 200 words. (10 marks)
Exhibit 1
Parts of the wreckage scene included pistols, cash money and other personal effects. Prof Saitoti and Orwa Ojode were aboard the helicopter make – Euro-copter AS 350.
It crashed shortly after 9am in Kibuku area in Ngong. The two leaders, their bodyguards and the two pilots perished in the accident.
The Chopper left early in the morning from Wilson Airport and was headed towards Ndhiwa in Homa-Bay County before the tragedy occurred.
Internal Security Minister Prof George Saitoti and his assistant minister Joshua Orwa Ojodeh die in plane crash early today.
They are among six people who died in a police helicopter crash early today. Plane crash occurred in Ngong area on the outskirts of Nairobi.
The helicopter is said to have exploded on impact. The bodies of te deceased have been taken to Lee funeral Home.
The pilots were identified as aptain Nancy Gituanja and Captain Luke Oyugi. Saitoti and Ojode bodyguards, Inspector Joshua Tonkei and Sergeant Thomas Murimi also died in the accident.
Senior government officials among them the Prime Minister, Raila Odinga arrived at the scene and promised thorough investigations. The Vice President Kalonzo and Commissioner of Police Matthew Iteere said insvetigations have been launched to establish the cause of the accident.
QUESTION 4
(a)With the use of appropriate examples discuss five qualities of a good journalist (10 marks)
(b)Write short notes on the following terms as used in interviews for news stories
i.Close ended questions (5 marks)
ii.Open ended questions (5 marks)
QUESTION 5
(a)Define media release (3 marks)
(b)Explain the importance of using a media release (5 marks)
(c)Discuss various important tips for writing a media release (12 marks)
QUESTION 6
(a)Using appropriate examples discuss the role of media in the society. (11 marks)
(b)Write short noted on the duties of the following media professionals
i.News editor (3 marks)
ii.Sub editor (3 marks)
iii.Photojournalist (3 marks)
QUESTION 7
(a)Explain an intro in a news story (4 marks)
(b)Discuss what considerations a good journalist should be in mind during an interview in order to achieve accuracy in news writing. (6 marks)
(c)Differentiate between the inverted pyramid and chronological order news writing (10 marks)
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