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Outline four problems of using a long chain of distribution in the market.

Outline four problems of using a long chain of distribution in the market.

Answers


Lydia
a. Increase in price since the intermediaries are many.
b. Inability to reach the consumer directly.
c. Losses will increase due to risks like theft and damage.
d. The quality of goods reduce due to the long chain.
e. The goods may not be genuine by the time they reach the
consumer/contamination.
f. Complaints from consumers take long to reach the producer, hence delay in a chow.
g. Goods take too long to reach the final consumer.
lydiajane74 answered the question on October 31, 2017 at 07:09

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