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Safaricom company had a prize winning competition called ‘Kwachua Ushinde’. Prizes could only be won through buying the products. Explain five benefits a company could get...

Safaricom company had a prize winning competition called ‘Kwachua Ushinde’. Prizes could only be won through buying the products.
Explain five benefits a company could get from such a scheme.

Answers


john
-Increasing sales /increased volume of sales
-Creation of customer loyalty as they anticipate to be millionaires.
-Promotion of company image.
-Creation of product awareness.
-Relatively cheap method of promotion.
john3 answered the question on November 24, 2017 at 11:03

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