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Outline the steps that one must follow when sent to the field to promote the products of the bank through personal selling.

Answers

(i) Identifying the prospective customers
(ii) Preparing the presentation
(iii) Establishing customer contacts
(iv) Arousing interest in the products
(v) Dealing with objections
(vi) Closing the sale
(vii) After-sale services

sharon kalunda answered the question on September 2, 2019 at 11:39

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