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What are the advantages of personal selling as a method of sales promotion

What are the advantages of personal selling as a method of sales promotion

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Davis
-Creates goods relationship between customers and seller
-The seller has a chance to explain finer details of the product
-The seller can collect information regarding the demand of the
product
-Seller can persuade the customer to buy the product
-Full knowledge of the product
-Ability to tailor the product according to customers needs
-Capable of targeting a specific group.

OR

-Personal contact with the customers
-Immediate feedback on customers feelings about a certain product
-Salesman goes to the particular group targeted.
-Salesman can persuade and convince people to buy.
Githiari answered the question on September 22, 2017 at 20:37

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