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Describe CRAP (Competition, Rivalry, Analysis, Profile) as a method of scanning the business environment

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Industry specific method because it analysis the competitive dynamics involves the following
1. Identification of the key competitors in the industry.
2. Identification of the key success factors
3. Rating of the different factors against each other
4. Calculating the totals of the different ratings
5. Identifying areas of most threats versus opportunities
6. Identifying areas where the business needs are developed capabilities through policy development.

Titany answered the question on November 30, 2021 at 05:54

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Describe CRAP (Competition, Rivalry, Analysis, Profile) as a method of scanning the business environment

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