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Outline two functions of a wholesaler

Outline two functions of a wholesaler

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Lydia
? marketing support – they may assist in the planning and payment of promotional activities to shift stock
? provide trade credit – to help retailers (especially smaller ones) with cash-flow planning
? to supply to retailers- so that customers can buy the products
? act as an intermediary- to provide closer access to products from a wider location
? to lower producer’s distribution costs- each producer does not need to supply to each retailer
lydiajane74 answered the question on July 1, 2018 at 10:25

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