Essential features of a reliable website shopping cart!

  

Date Posted: 4/21/2012 4:36:44 AM

Posted By: sashoo  Membership Level: Silver  Total Points: 382

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The internet has become a highly popular marketplace in the world today. In fact, a lot of advertising takes place online. The need for customers to purchase items online arises. A shopping cart, therefore, becomes of the essence here. A shopping cart allows for customers to acquire goods online. A prospecting buyer picks all the things that they want to buy or sell. The software then calculates the total for the order when the buyer enters the relevant details in the system. The total charges incurred here are taxes, shipping and handling costs.

Two key components of a shopping cart are administration and storefront. The administration is where the owner has access to it in order to manage the online store. The manager is in a position to edit, add or remove products, categories, discounts, orders customers and other things.

A storefront is part of the shopping cart accessed by customers to the online store. The storefront has its sections which include, product category and other pages, which the software outputs depending on the information stored in the database.

Whichever type of shopping cart one chooses for store management, the store must permit transaction fast and in an easy manner. This will attract all customers, from the ones familiar with the system to new ones who know nothing about it. However, one should note that new features are being introduced with passing moment.

Typically, a convenient shopping cart will allow for all intended transactions to take place and integrate affiliate marketplace. Customers are, therefore, at an advantage in that they are able to add or remove multiple products from the same checkout page. In addition, the cart will still pay the affiliate per product commission.

Many different customers have different choices and, therefore, different tastes. The shopping cart should be sensitive to

this and allow all the payment gateways. In such a case, no customer will be locked out due to the absence of their gateways. Common gateways existing today are Google checkout, Credit Card and PayPal and many others.

Keeping your system away from fraudsters is a crucial aspect of the system. It is said, a small iceberg can sink a large ship, and it is indeed true even for the shopping cart system. An unusually small weakness in the system can make real massive and irreparable damages. So to prevent this, a convenient shopping cart should supply its clients with the highest level of the encryption security available. The highest encryption bit available right now is 264.

Other additional features to look out for are customer support. No system is trouble free. Therefore, 24/7 support system is a nifty feature that should not be left out. Another one is one-click upsells. This is where a customer can be directed to a different offer page where they can add purchases to their cart.

Lastly, a store owner should be fully informed about the right products to get in their store.

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