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What factors may a company consider before choosing a distribution channel?

List factors that a company may consider before choosing a distribution channel.

Answers


Maurice
(i) Value of product.

(ii) Cost of distribution channel.

(iii) Government policy.

(iv) Nature of the market.

(v) Availability of the intermediaries.

(vi) Geographical concentration of the market.

(vii) Nature of the product.
maurice.mutuku answered the question on August 16, 2017 at 07:42

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