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Marashi Company Ltd. is a merchandising company selling a 40ml bottle of perfume in four zones within Kenya. The variable cost per bottle is Sh.70 but...

      

Marashi Company Ltd. is a merchandising company selling a 40ml bottle of perfume in four
zones within Kenya. The variable cost per bottle is Sh.70 but the selling price is different in
each of the four zones. The difference in the selling price is due to the transportation costs
involved. The company has four salesmen available for an assignment in the four zones. The
zones are not equally good in their sales potential. It is estimated that a typical salesman
operating in each zone would bring the following annual sales:
fig17651248.png
The objective of Marashi Company Ltd. is to maximize contribution from each zone.
Required:
(a) Determine how the four salesmen can be assigned to the zones in order for the
company to maximize the total contribution.
(b) Calculate the total contribution of the company after the assignment.

  

Answers


Kavungya
fig18651249.png
fig19651250.png
fig20651250.png
Kavungya answered the question on May 6, 2021 at 09:50


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