• Reactive response- Change your marketing mix in response to environmental changes. This the most common type of response.
• Proactive response- active efforts to try to change the environment. Example would be lobbying
Lellah answered the question on November 3, 2021 at 13:11
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State the benefits of formal environmental scanning.
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State the benefits of formal environmental scanning.
Date posted:
November 3, 2021
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What are the roles of a complete environmental scanning system?
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What are the roles of a complete environmental scanning system?
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November 3, 2021
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Describe environmental scanning.
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November 3, 2021
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Briefly explain four natures of competition.
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November 3, 2021
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State and explain the competitive forces a business manager needs to evaluate in the business environment.
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November 3, 2021
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What are the significant business strategy implications of demographic trends / changes?
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November 3, 2021
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Highlight the marketing implications on global population trends.
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November 3, 2021
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What is demography?
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November 3, 2021
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Explain ways in which Improvement in technology has affected business activities indirectly/ directly.
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November 3, 2021
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Define technological environment.
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November 3, 2021
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What does the socio-cultural elements of a business environment consist of?
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November 3, 2021
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November 3, 2021
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What elements does the political/legal environment comprise of?
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November 3, 2021
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Name economic factors that marketers need to be concerned with that impact their marketing decisions.
Date posted:
November 3, 2021
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(Solved)
Define economic environment.
Date posted:
November 3, 2021
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Highlight ways in which natural factors may influence business activities.
Date posted:
November 3, 2021
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Briefly explain what companys customers consist of.
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November 3, 2021
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November 3, 2021
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Define a macro-marketing environment.
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November 3, 2021
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Define environmental planning.
Date posted:
November 3, 2021
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