It involves changing the identity of a product, relative to the identity of competing products, in the collective minds of the target market.
Lellah answered the question on November 5, 2021 at 08:33
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Discuss the strategies for product positioning.
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Discuss the strategies for product positioning.
Date posted:
November 5, 2021
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What does product positioning process involve?
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What does product positioning process involve?
Date posted:
November 5, 2021
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Outline the steps that a company must follow in order to achieve a particular product or service positioning.
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Outline the steps that a company must follow in order to achieve a particular product or service positioning.
Date posted:
November 5, 2021
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Explain the term product positioning.
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Explain the term product positioning.
Date posted:
November 5, 2021
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Explain the requirements for successful /effective segmentation.
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Explain the requirements for successful /effective segmentation.
Date posted:
November 5, 2021
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State and explain factors that influence the choice of targeting strategy in marketing.
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State and explain factors that influence the choice of targeting strategy in marketing.
Date posted:
November 5, 2021
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Discuss demographic segmentation in marketing.
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Discuss demographic segmentation in marketing.
Date posted:
November 5, 2021
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Give advantages and disadvantages of demographic segmentation.
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Give advantages and disadvantages of demographic segmentation.
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November 5, 2021
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Give advantages and disadvantages of geographic segmentation.
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Give advantages and disadvantages of geographic segmentation.
Date posted:
November 5, 2021
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Give reasons why geographic segmentation can be a useful strategy to segment markets.
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Give reasons why geographic segmentation can be a useful strategy to segment markets.
Date posted:
November 5, 2021
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Outline the Steps in the market segmentation Process
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Outline the Steps in the market segmentation Process
Date posted:
November 5, 2021
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Give the disadvantages of Market Segmentation.
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Give the disadvantages of Market Segmentation.
Date posted:
November 5, 2021
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Explain the importance Of Market Segmentation.
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Explain the importance Of Market Segmentation.
Date posted:
November 5, 2021
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Give two objectives of market segmentation.
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Give two objectives of market segmentation.
Date posted:
November 5, 2021
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State the subcultures that consumers can be subdivided into.
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State the subcultures that consumers can be subdivided into.
Date posted:
November 5, 2021
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Name the two distinct elements that the cultural profile of any society consists of.
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Name the two distinct elements that the cultural profile of any society consists of.
Date posted:
November 5, 2021
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Define subculture.
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Define subculture.
Date posted:
November 5, 2021
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Outline the significance of culture to marketing.
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Outline the significance of culture to marketing.
Date posted:
November 5, 2021
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Discuss the three factors that affect a consumer making a purchase decision.
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Discuss the three factors that affect a consumer making a purchase decision.
Date posted:
November 5, 2021
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State and explain factors that affect consumer buying decision process.
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State and explain factors that affect consumer buying decision process.
Date posted:
November 5, 2021
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Answers (1)