• Differences in quality which are usually accompanied by differences in price
• Differences in functional features or design
• Ignorance of buyers regarding the essential characteristics and qualities of goods they are purchasing
• Sales promotion activities of sellers and, in particular, advertising
• Differences in availability (e.g. timing and location).
Lellah answered the question on November 5, 2021 at 08:37
-
Explain the term product de-positioning.
(Solved)
Explain the term product de-positioning.
Date posted:
November 5, 2021
.
Answers (1)
-
Explain the term re-positioning.
(Solved)
Explain the term re-positioning.
Date posted:
November 5, 2021
.
Answers (1)
-
Discuss the strategies for product positioning.
(Solved)
Discuss the strategies for product positioning.
Date posted:
November 5, 2021
.
Answers (1)
-
What does product positioning process involve?
(Solved)
What does product positioning process involve?
Date posted:
November 5, 2021
.
Answers (1)
-
Outline the steps that a company must follow in order to achieve a particular product or service positioning.
(Solved)
Outline the steps that a company must follow in order to achieve a particular product or service positioning.
Date posted:
November 5, 2021
.
Answers (1)
-
Explain the term product positioning.
(Solved)
Explain the term product positioning.
Date posted:
November 5, 2021
.
Answers (1)
-
Explain the requirements for successful /effective segmentation.
(Solved)
Explain the requirements for successful /effective segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
State and explain factors that influence the choice of targeting strategy in marketing.
(Solved)
State and explain factors that influence the choice of targeting strategy in marketing.
Date posted:
November 5, 2021
.
Answers (1)
-
Discuss demographic segmentation in marketing.
(Solved)
Discuss demographic segmentation in marketing.
Date posted:
November 5, 2021
.
Answers (1)
-
Give advantages and disadvantages of demographic segmentation.
(Solved)
Give advantages and disadvantages of demographic segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
Give advantages and disadvantages of geographic segmentation.
(Solved)
Give advantages and disadvantages of geographic segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
Give reasons why geographic segmentation can be a useful strategy to segment markets.
(Solved)
Give reasons why geographic segmentation can be a useful strategy to segment markets.
Date posted:
November 5, 2021
.
Answers (1)
-
Outline the Steps in the market segmentation Process
(Solved)
Outline the Steps in the market segmentation Process
Date posted:
November 5, 2021
.
Answers (1)
-
Give the disadvantages of Market Segmentation.
(Solved)
Give the disadvantages of Market Segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
Explain the importance Of Market Segmentation.
(Solved)
Explain the importance Of Market Segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
Give two objectives of market segmentation.
(Solved)
Give two objectives of market segmentation.
Date posted:
November 5, 2021
.
Answers (1)
-
State the subcultures that consumers can be subdivided into.
(Solved)
State the subcultures that consumers can be subdivided into.
Date posted:
November 5, 2021
.
Answers (1)
-
Name the two distinct elements that the cultural profile of any society consists of.
(Solved)
Name the two distinct elements that the cultural profile of any society consists of.
Date posted:
November 5, 2021
.
Answers (1)
-
Define subculture.
(Solved)
Define subculture.
Date posted:
November 5, 2021
.
Answers (1)
-
Outline the significance of culture to marketing.
(Solved)
Outline the significance of culture to marketing.
Date posted:
November 5, 2021
.
Answers (1)