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Give the advantages of market skimming pricing.

Give the advantages of market skimming pricing.

Answers


Lellah
1. Skimming allows the company to establish high quality brand image that could allow the firm to develop lower-priced versions for more mass market.
2. It is easier to reduce price than to raise it especially if the high price does not generate the desired response.

Lellah answered the question on November 5, 2021 at 12:48

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