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E Business Question Paper

E Business

Course:

Institution: University Of Nairobi question papers

Exam Year:2011

University of Nairobi
School of Business
Department of Management Science

DIS 302: E-BUSINESS
October 27th 2011
Continuous Assessment Test Time: 6-7:20 PM
Answer all questions. Note that the questions do not necessarily carry equal marks.
1)
a) Compare and contrast E-Commerce and M-Commerce trends in general for each of the following aspects. Briefly explain your answers.
i) Rate of growth
ii) Software applications
iii) Security
iv) Payment systems (12 marks)
b) Kenya has had particularly dynamic Mobile phone sector and mobile internet; to what extent are your answers in (a) true for Kenya and Africa. (4 marks)

2)
a) Why would a good appreciation of the following knowledge areas taught at the University of Nairobi be important to information systems professionals? Give one example in each case.
i) Operations Research
ii) Mathematics
iii) Behavioral Science
iv) Economics (12 marks)
b) Describe three ways to market a website. (6 marks)
c) Why is a multidisciplinary team required in developing an effective website? (4 marks)

3)
a) What is the relationship between TPS, DSS, DSS and ESS. (3 marks)
b) Why is it important that the systems in (a) above be interconnected seamlessly? (3 marks)
c) Recommend a system for the following decision scenarios with a short explanation:
i) Preparing reports for the quarterly management review.
ii) Setting the price of petrol.
iii) A system to track in the field sales available to salesmen on their mobile handsets.
(6 marks)

TOTAL: 50 MARKS

E Business Question Paper

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