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Course Profile

Colleges and Universities Offering Diploma in Public Relations(Public Relations) in Kenya

Discover colleges and universities in Kenya currently offering Diploma in Public Relations(Public Relations), plus course details, typical duration and related programmes.

Course Name
Diploma in Public Relations(Public Relations)
Major Subject
Public Relations
Course Category
Diploma
Average Study Duration
2 Years
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About Diploma in Public Relations(Public Relations)

Colleges Offering Diploma in Public Relations(Public Relations)

Requirements
• Duration: 3 months
• Entry Grade: D (Plain) in KCSE
• Exam Body: ICM
Course Overview
Public relations is a planned and sustained approach towards creating and maintaining a positive image of an organization which is one of the core marketing tool in the today’s competitive world of business. This course aims at creating competent public relations managers and technicians who can turn around the images of business entities for the betterment of firms.
Our Diploma in Public Relations is a six month program which will give our students a strong emphasis on the hands-on practical elements of Public Relations (PR).
Course Content
• The Role of Public Relations in Organizations.
• The Evolution of Public Relations – Principles & Practice.
• Strategic Perspective of Public Relations.
• Internal & External Public Relations.
• Corporate Social Responsibility.
• Financial & Investor Public Relations.
• Government & Lobbying Activities.
• Corporate Advertising.
• Issue & Crisis Management.
• Interaction between Public Relations & Marketing.
• Developing a Research Framework & Evaluating the PR Efforts.
Professional Public Relations Diploma

Duration: 9 months

Entry Requirements:
1. Advanced Certificate in Public Relations
2. One of the following plus 1 year’s relevant full-time employment in public relations (or related sectors, e.g. marketing, journalism):
-Internal Communications Certificate
-postgraduate professional qualification in a related discipline
-UK Bachelor’s degree or equivalent in a PR-related discipline
3. One of the following plus 2 years’ relevant full-time employment in public relations (or related sectors):
-Advanced Diploma in Marketing Communication
-A degree in any other subject
4. 4 years’ relevant full-time employment in public relations (or related sectors)


Course content:
1. PR strategy and planning
2. Communications and engagement
3. PR Management,Measurement and evaluation
Course outline

Public relations
Communications
Public relations external partners
Specialist public relations
Advertising and public relations
Ethics and law basics
Entrepreneurship
Life skills
Managing media relations
Information communication technology
Public relations planning and management
Industrial organization and management
Business communication
office management
Quantitative techniques and research


Requirements
Course Duration: 18 months

Exam Body: JP-UK

Grade: C- and Above
Minimum admission requirements: Certificate in public relations.
Course duration: 6 months.
Examination body: ABMA-UK.
Intakes: January/March/June/September.

Single Subject Diploma
Minimum entry requirements: KCSE C- or 2 years working experience.
Course duration: 3 months.
Examination Body: ICM.
Intakes: January/March/June/September.
Admission requirements
A mean grade of C- and above at KCSE

Tuition fees
Ksh.12,000

Fees per year
Ksh.48,000

Course duration
1 1/2 years

Examination body
(i) KNEC
(ii) ICM
(iii) ABMA
Minimum Entry Requirements: KCSE Mean Grade C plain or Division III in KCE or Equivalent.
Course Duration: 2 Years
Mode of Study: Full Time, Part Time, Evening / Weekends
Intakes: January, May and August.
Course entry requirements

-A mean grade of C- at KCSE


Fees: 18,000 per term


Exam body: KNEC

Program duration: 30 months
Course requirements
-Students need to have scored a at least a C in KCSE or its equivalent
Course duration
-3 years
Mode of study
-full time
Admission requirements
- A minimum of a C in KCSE or
- Hold a certificate in public relations from a recognized institution
Duration
- 3 years
Course duration: 6 months.
Minimum entry requirements: Certificate in Public Relations / KCSE C.
Intakes: January, March, June and September.
Minimum entry requirements: KCSE mean grade of C- (Minus).
Course duration: 18 months.
Fees per semester: Ksh. 12,000.
Exam body: KNEC/I.C.M.
Admission requirements

1.Mean grade of C-(minus) at KCSE or its equivalent with a C- Minus in English, Kiswahili and Business Studies.
Entry Grade: KCSE Mean Grade C- (Minus) C- (Minus) in English/Kiswahili Or Certificate in Public Relations.
Duration of Study: 4 Semesters.
ADMISSION REQUIREMENTS: Mean Grade of C- at KCSE with at least a C in English.

MODE OF STUDY: Full Time/Evening

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