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Dba 101: Introduction To Business Question Paper

Dba 101: Introduction To Business

Course:Bachelor In Commerce

Institution: University Of Nairobi question papers

Exam Year:2012

UNIVERSITY OF NAIROBI
FIRST SEMESTER EXAMINATIONS 2011/2012
FIRST YEAR EXAMINATION FOR THE DEGREE OF BACHELOR OF COMMERCE
DBA 101:INTRODUCTION TO BUSINESS
DATE: FEBRUARY 1, 2012 TIME: 2.00P.M-4.00P.M
INSTRUCTIONS
Answer any four questions.
1. (a) Explain how the external environment impacts on business operation. (15 marks)
(b) Differentiate between consumer and industrial market. (10 marks)
2. (a) Members of your shop are threatening to go on strike, you as the shop steward explain to them why collective bargaining process will be a more preferable way of dissolving labour dispute. (15 marks)
(b) Highlight the conditions under which partnerships can be dissolved. (10 marks)
3. (a) Management is no longer exclusive to business but common to all kinds of organized activity. Discuss. (15 marks)
(b) Highlight bases for departmentalization. (10 marks)
4. (a) Briefly explain the various assumptions about human consumption behavior that marketers bear in mind to boost sales. (15 marks)
(b) Explain your preference for a cooperative loan to a commercial bank loan. (10 marks)
5. (a) Explain the major responsibilities of a production manager. (15 marks)
(b) Highlight the role of small businesses in the development of Kenya. (10 marks)
6. (a) Explain reasons why a business organization would like to trade
internationally. (15 marks)
(b)Explain your preference for a company form of business organization. (10 marks)

Dba 101: Introduction To Business Question Paper

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