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Ucu 104: Introduction To Entrepreneurship Question Paper

Ucu 104: Introduction To Entrepreneurship

Course:Bachelor Of Education

Institution: Kenyatta University question papers

Exam Year:2O10

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2009/2010
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR
OF ARTS, BACHELOR OF EDUCATION BACHELOR OF SCIENCE AND
BACHELOR OF COMMERCE

UCU 104: INTRODUCTION TO ENTREPRENEURSHIP

DATE:
Friday 16th April 2010

TIME: 2.00p.m – 4.00p.m

INSTRUCTIONS: Answer Questions ONE and any other TWO questions

Question One
An entrepreneur is always advised to prepare a Business Plan before starting an
enterprise.
a)
Define the term Business Plan.

[5marks]
b)
Discuss the components of a Business Plan.

[15marks]
c)
There are many sources of Business ideas.

Explain five (5) sources of a good business idea.

[10marks]

Question Two
Discuss in detail five (5) characteristics of a Small and Medium (SMEs) Enterprises.

[20marks]
Question Three
It has been documented that most enterprises in Kenya do not celebrate their third
birthday. Explain ten (10) reasons why the business in Kenya have such a high mortality
rate.
[20marks]

Question Four
There are various situations that force people to go into self-employment. Discuss two
(10) reasons as to why people opt for self-employment.

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