Management Of Int’L Business &Amp; Organizations Question Paper

Management Of Int’L Business &Amp; Organizations

Course:Bachelor Of Commerce

Institution: Kenyatta University question papers

Exam Year:2009

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009
INSTITUTE OF OPEN LEARNING (IOL)
EXAMINATION FOR THE DEGREE OF BACHELOR OF COMMERCE

BBA 402:
MANAGEMENT OF INT’L BUSINESS & ORGANIZATIONS

DATE: Monday, 10th August, 2009

TIME: 11.00 a.m. – 1.00 p.m.
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INSTRUCTIONS:
Answer question ONE and any other TWO questions.
Question One
a)
Identify and explain the features of international business organizations.

(15 marks)
b)
Identify and explain the main factors driving organizations towards international
operations.
(15
marks)

Question Two
Explain the various approaches an organization can use to penetrate foreign markets

(20 marks)

Question Three
Explain the main factors of the environment of the Multinational Corporation

(20 marks)

Page 2 of 2
Question Four
Explain the challenges faced by multinational organizations operating in developing
countries
(20
marks)

Question Five
a)
Explain the concept of competitive advantage as applied in multinational
corporations.
(10
marks)
b)
Describe the cultural implications for organizations managing across borders.

(10 marks)

Question Six
Explain the main theories of international trade and their implications for international
business.

(20 marks)

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