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Strategic Management Question Paper

Strategic Management

Course:Master Of Business Administration

Institution: Kenyatta University question papers

Exam Year:2009

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2008/2009

INSTITUTE OF OPEN LEARNING

MASTER OF BUSINESS ADMINISTRATION

BBA 503:
STRATEGIC MANAGEMENT

DATE: WEDNESDAY 14TH JANUARY 2009 TIME: 2.00 P.M. – 5.00 P.M.

INSTRUCTIONS:

Answer Question ONE and any other Two Questions

1.
a)
Critically Examine the applicability of Michael Porter’s competitive forces in Kenya. (10 marks)
b)
Discuss the relevance of strategic management in strategic decision making in the organization of your choice. (10 marks)

2.
Assume that you have been asked to carry out environmental analysis for
Kenyatta University.
a)
Discuss the importance of environmental analysis in Kenyatta University. (10 marks)
b)
What are the strengths and weaknesses of environmental analysis as a system of strategic management. (10 marks)

3.
a)
Discuss the pros and cons of announcing a new strategy to the entire organization. (10 marks)
b)
Getting strategies into action is not easy. Discuss. (10 marks)

4.
a)
Critically examine the different components of the company control systems. (10 marks)
b)
Discuss the relationship between strategy and structure. (10 marks)