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Entrepreneurship Skills Question Paper
Entrepreneurship Skills
Course:Diploma In Leadership And Management
Institution: Strathmore University question papers
Exam Year:2008
STRATHMORE UNIVERSITY
FACULTY OF COMMERCE
Diploma in Leadership and Management
END OF SEMESTER EXAMINATION
DLM 2201: ENTREPRENEURSHIP SKILLS (FULL TIME COURSE)
DATE: 9th December, 2008 TIME: 2 Hours
INSTRUCTIONS: ANSWER QUESTION ONE AND ANY OTHER TWO QUESTIONS.
QUESTION ONE (30 marks)
The development and preparation of a business plan can entail many obstacles, and it takes a
strong and committed entrepreneur to complete and implement it No one knows this better
than Brenda Kituri the MD of Smart Uniforms company. Her company supplies uniforms to
various organizations as well as some schools.
Although today Brenda is a successful entrepreneur, the journey has been long and
challenging with a number of high and low moments. After graduating from the prestigious
university in the country with a degree in Design and textiles, she began working for a local
textile manufacturer as a designer. She moved up the ladder and after only four years she
became the Director design and training.
Like many others she arrived at work one morning to find a note on the door indicating that
the business had closed down and she was jobless.
At this point Brenda made up her mind to start her own business. She took some risk and sold
her house, and embarked on a business plan. Once it was complete, she tried using it to raise
some startup capital, but being a woman she could not get any bank to lend her the shs 5
million that she needed. Many prospective clients also turned her away arguing that she did
not have the sufficient capacity to service their orders.
However, her persistence and hard work paid off, and by the end of the first year she had
attained revenue of shs 2.9 million. Other successes followed and soon she was pursuing
contracts with major companies. Her reputation for being independent minded and a strong
leader spread through out the industry. Her entrepreneurial skills have spilled over to many
people who have had a chance of working for her, and her commitment to her course has
inspired many others.
In the year 2006, she was voted as the Business woman of the year.
Question
i) After reading the above case what factors (both positive and negative) do you think affect
women entrepreneurs? (15 marks)
ii) Identify five key characteristics that Brenda has, that have helped her to succeed.
(15 marks)
2
QUESTION TWO (15 marks)
What excites you about being an entrepreneur? What are your concerns?
QUESTION THREE (15 marks)
Why would an entrepreneur open himself to personal financial losses by choosing a sole
proprietorship rather that a limited liability form of business organisation?
QUESTION FOUR (15 marks)
Assume that your father has a highly successful business, and he would like succession into
the next generation to be smooth and free of any conflict. Advise him how he should go about
preparing for succession.
QUESTION FIVE (15 marks)
Assume you have started a new retail business and you want to create a website to advertise
and provide information about it. What are the attributes of a good web site?
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