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Form Three Business Studies Question Paper

Form Three Business Studies

Course:Business Studies

Institution: Form 3 question papers

Exam Year:2009

ST. PETER’S MUMIAS BOYS HIGH SCHOOL
BUSINESS STUDIES
FORM 3
C.A.T. ONE

1. (a) Define insurance. (3mks)

(b) State five benefits of “Pooling of Risks” to insurance company. (10mks)

2. (a) Name four principles of Insurance. (4mks)

(b) Explain the term Average clause. (3mks)

3. (a) Give four (4) differences between a whole life policy and an Endowment policy. (8mks)

(b) Define product promotion

4. (a) Explain three (3) purposes of product promotion. (6mks)

(b) State four (4) qualities of a good salesperson.

5. (a) Explain three (3) factors that determine the choice of media. (6mks)

(b) Explain 2 (two) different types of discounts. (4mks)

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