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E-Commerce Question Paper

E-Commerce

Course:Diploma In Information Technology

Institution: Kca University question papers

Exam Year:2011

UNIVERSITY EXAMINATIONS: 2010/2011
STAGE V EXAMINATION FOR THE DIPLOMA IN INFORMATION
TECHNOLOGY
DIT 502: E-COMMERCE
DATE: MARCH 2011 TIME: 1 ½ HOURS
INSTRUCTIONS: Answer any THREE questions
QUESTION ONE
a) Outline any three components of an electronic catalog
[6 Marks]
b) Explain the term digital revolution
[3 Marks]
c) Describe any three benefits of an electronic market to the buyer.
[9 Marks]
d) Explain public emarket places as an example of emarket
[2 Marks]
QUESTION TWO
a) Explain the following online advertisement methods
i. Banner advertisements:
[3 Marks]
ii. Email advertisement:
[3 Marks]
b) Explain how search engines work with respect to electronic commerce.
[14 Marks]
QUESTION THREE
a) With regard to SWOT analysis, explain why an investor should assess his strength and weaknesses.
[9 Marks]
b) Explain any three general benefits of electronic commerce
[6 Marks]
c) Identify any five digitizable products:
[5 Marks]
2
QUESTION FOUR
a) Define the term supply chain as used in ecommerce.
[3Marks]
b) Explain how reintermediation can be achieved in electronic commerce.
[4 Marks]
c) Electronic data interchange (EDI) is the electronic exchange of business information between
organizations or trading partners in standardized formats. Outline any four types of business
information that can be exchanged using EDI.
[4 Marks]
d) Explain any three applications of extranets in ecommerce.
[9 Marks]
QUESTION FIVE
a) Explain any six components of a successful commercial website
[12 Marks]
b) Explain how an online credit card payment method works.
[8 Marks]

E-Commerce Question Paper

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