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Bmgt 221 2010/2011 Academic Year Question Paper

Bmgt 221 2010/2011 Academic Year 

Course:Bachelor Of Commerce

Institution: Kabarak University question papers

Exam Year:2010




COURSE CODE: BMGT 221
COURSE TITLE: BUSINESS COMMUNICATION

INSTRUCTIONS:
Attempt question ONE and any other TWO

QUESTION ONE
(a) Describe the term “communication” (2 marks)
(b) Discuss the dynamic aspect of communication (3 marks)
(c) With the passage of time society has become increasingly complex and business more
global.
(i) What is the implication of this statement to communication? (2 marks)
(ii) Discuss the factors that have added to the above implication. (16 marks)
(d) You are production manager at the ABC corporation. Write a report to the management
in a memo format explaining why there has been delay fabrication of plastic chairs in your
department. (7 marks)
QUESTION TWO
(a) What are semantics? (2 marks)
(b) Explain the various forms of semantic barriers (4 marks)
(c) What major factors would you consider when choosing a communication channel?
(4 marks)
(d) Describe any four methods used for upward communication (4 marks)
(e) How would you as a manager of an organization reduce the effects of the barriers to
Communication? (6 marks)
QUESTION THREE
(a) “A wound inflicted by speech is more painful than a wound inflicted by sword”. Discuss this
Statement in light of oral communication. (8 marks)
(b) Explain why you would prefer to use committees in your organization in making certain
decisions. (10 marks)
(c) Describe how a business letter widens the approach of the communicator. (2 marks)

QUESTION FOUR
(a) Distinguish proxemics from paralanguage (3 marks)
(b) Discuss the various elements of kinesics (10 marks)
(c) Despite its limitations formal communication is still preferred to informal communication
in most organizations. “Discuss” (7 marks)






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