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Bbm 113: Introduction To Business Studies Question Paper

Bbm 113: Introduction To Business Studies

Course:Bachelor Of Business Management

Institution: Mount Kenya University question papers

Exam Year:2012

MOUNT KENYA UNIVERSITY
UNIVERSITY EXAMINATIONS 2012/2013
SCHOOL OF BUSINESS AND PUBLIC MANAGEMENT
DEPARTMENT OF MANAGEMENT
UNIT CODE: BBM 113 UNIT TITLE: INTRODUCTION TO BUSINESS STUDIES
DATE: DEC 2012 MAIN EXAM: EVENING TIME: 2HRS

INSTRUCTIONS: ANSWER QUESTION 1 AND ANY OTHER THREE QUESTIONS.

QUESTION ONE

a) Define the term business. (2 marks)

b) In order to make a profit business has to produce goods that satisfy the customers’ needs and wants. In reference to Maslow’s Hierarchy of Needs explain the needs classification. (5 marks)

c) Distinguish between sole proprietorship and partnership form of business. (2 marks)

d) Name and explain six clauses in a memorandum of association required by law in the formation of a company. (6 marks)

e) What are the functions of the Central Bank of Kenya? (5 marks)

f) Describe the various sources of finance for a small business in a country like Kenya. (10 marks)

QUESTION TWO
Management skills are important if managers have to achieve the objectives of a business organization. Discuss the five managerial functions of a manager. (20 marks)

QUESTION THREE
a) What is a channel of distribution? (5 marks)

b) What factors are considered when selecting a channel of distribution? (15 marks

QUESTION FOUR
a) Social responsibility of business is concerned with the obligation business has in helping routee welfare of the society in which it operates. What are the major reasons that accounted for this awareness in the current age as opposed to the past? (5 marks)

b) Identify and discuss expectations of three major parties in society in as far as social responsibility of business is concerned. (15 marks)

QUESTION FIVE

a) Discuss three types of accounts operated by commercial banks in Kenya. (10 marks)

b) What is a co-operative form of business and what international principles are they supposed to observe? (10 marks)

Bbm 113: Introduction To Business Studies Question Paper

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