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Ins 114: Introduction To Publishing Question Paper

Ins 114: Introduction To Publishing 

Course:Bachelor Of Science In Information Sciences

Institution: Moi University question papers

Exam Year:2013



MOI UNIVERSITY
SCHOOL OF INFORMATION SCIENCES
DEPARTMENT OF PUBISHING AND MEDIA STUDIES
FIRST SEMESTER 2012/2013 ACADEMIC YEAR EXAMINATIONS
COURSE CODE: INS 114
COURSE TITLE: INTRODUCTION TO PUBLISHING TIME: 2 Hrs 15 Mins
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INSTRUCTIONS TO CANDIDATES:
• Answer any THREE questions
• All questions carry equal marks [20 marks]

1.Using appropriate examples, briefly explain FIVE characteristics that make the book unique compared to other commercial products.
2.Briefly explain the major challenges facing national publishing industries in developing countries.
3.Discuss FIVE strategies that can be adopted to improve the reading habit of the youth in Kenya.
4.Explain the roles of the author in the book publishing process.
5.Briefly discuss any FIVE possible causes of the author-publisher disagreements.
6.Using appropriate examples, discuss the importance of corporate objectives in the establishment of a book publishing firm.






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