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Bust 1111: Introduction To Business Management Question Paper

Bust 1111: Introduction To Business Management

Course:Bachelor Of Education (Arts)

Institution: Egerton University question papers

Exam Year:2015

EGERTON UNIVERSITY
UNIVERSITY EXAMINATION
FIRST SEMESTER,2015/2016
TIME:2HOURS
INSTRUCTIONS:
(I) Answer all questions in SECTION A and any other two questions in SECTION B
(II) Do not write on the question paper
SECTION A
Question One
a) Differentiate between financial and money markets(3marks)
b) Explain the following terms as used in the stock market(8marks)
( i ) Bull and bear markets
( ii ) Initial public offer and rights issue
( iii ) Share split and bonus shares
( iv ) Preference shares and ordinary shares
Question Two
a) Using a relevant example in the Kenyan Context. Discuss the different levels of management. (10marks)
b) What is product planning? And what critical areas should the company focus on in product planning? (9marks)
Question Three
Describe organisation as part of the management function. Discuss the organisation process.(10marks)
SECTION B
Question Four
Define the terms 'risks' and discuss the various methods of handling risk.(15marks)
Question Five
Define 'Management' and write short notes on the role of management. (15marks)
Question Six
What is business ethics? Discuss the importance of ethical standards in business.(15marks)

Bust 1111: Introduction To Business Management Question Paper

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