Public Relations In Toursm Question Paper

Public Relations In Toursm

Course:Bachelor Of Arts In Tourism Studies

Institution: Kenyatta University question papers

Exam Year:2010

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2009/2010
INSTITUTE OF OPEN LEARNING EXAMINATION FOR THE DEGREE OF
BACHELOR OF ARTS IN TOURISM STUDIES
TSA 408: PUBLIC RELATIONS IN TOURISM

DATE: Tuesday 20th July, 2010
TIME: 2.00 p.m. ? 4.00 p.m.
________________________________________________________________________
INSTRUCTIONS
Answer Question One (COMPULSORY) and any other Two (70%).

Q1.
(a)
Highlight functions of PR in promoting Tourism in the 21st Century. n[10 marks]
(b)
Assess the challenges of PR practices in the Global Village today. [10 marks]
(c)
Showcase Professional Techniques and Styles of PR in the Tourism Industry. [10 marks]
Q2.
Discuss the Ethical considerations to be applied by PR practitioners in executing Tourism Services. [20 marks]
Q3.
Evaluate the practices of International PR Organizations in promoting Tourism Organizations Globally. [20 marks]
Q4.
Bring out the role of CPR in globalizing Tourism Markets. [20 marks]

More Question Papers

Bba 101:Business Law 1

Efn 204: Sociology Of Education

Kst 304:Weed Science And Management.

Pharmacology Ii

Pharmacology Ii

Acting For Film &Amp; Television

Acting For Film &Amp; Television

Advanced Hospitality Marketing

Advanced Operations Management

Agd 202: Participatory Approaches And Tools In Gender

Agd 202: Participatory Approaches And Tools In Gender And Development

Agd 300: Fundamental Of Gender And Development

Age 100:Introduction To Cartography Map Analysis And Statistics

Age 201:Physical Geography Ii

Agroforestry Systems

Aks 203: Introduction To Theory And Practice Of Translation

Aks100; Introduction To The Study Of Language

Aks102:Historia Na Maendeleo Ya Kiswahili

Analogue Circuits

Animal Nutrition And Feeds

Art/Design Appreciation 2

Asc 103:Social Structures Of African Societies

Asc 410: The Sociology Of Knowledge

Bac 406: International Finance Management

Basics Of Community Development

Blis 202: Design And Care Of Library And Information Centre

Business Studies

Business Studies

Child Development I

Communicable And Lifestyle Diseases

Communication In Leisure, Recreation And Sports

Communication Skills

Communication Skills

Criminal Law I

Criminal Law I

Cultivar Development And Release

Curriculum Leadership

Developmental Psychology

Distance Education

Eap 403: Economics Of Education And Educational Planning

Eap 403: Educational Planning And Economics Of Education

Economic Research Methodology

Economic Research Methodology

Economics Of Public Enterprises

Egc 506: Personality Psychology

Electronic Publishing

Electronic Records Management

Aad 200N/Aad 200: Art And Design Appreciation 1/Tradition Africa Art.

331: Counselling Psychology Methods

Exams With Marking Schemes

End Term 3 Exams

Mid Term Exams

End Term 1 Exams

Opener Exams

Full Set Exams

Return to Question Papers

Quick Links