Dpa 113: Creative And Applied Thinking Skills Question Paper

Dpa 113: Creative And Applied Thinking Skills

Course:Diploma In Journalism And Mass Communication

Institution: Masinde Muliro University Of Science And Technology question papers

Exam Year:2009

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MASINDE MULIRO UNIVERSITY OF SCIENCE AND TECHNOLOGY(MMUST)
UNIVERSITY EXAMINATIONS
2008/2009 ACADEMIC YEAR
FOR DIPLOMA OF PUBLIC RELATIONS AND CREATIVE ADVERTISING
COURSE CODE: DPA 113
COURSE TITLE: CREATIVE AND APPLIED THINKING SKILLS

DATE: 30th April 2009 TIME: 2.00 p.m. – 4.00 p.m.

INSTRUCTIONS TO CANDIDATES
Answer question one and any other THREE (3) questions.

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1. a) Clearly distinguish between critical and creative thinking. (9 marks)

b) Discuss the specific characteristics of critical thinking. (16 marks)

2. Critical and creative skills are necessary tools in a society that is
characterized by rapid change and many alternatives of actions. Discuss. (15 marks)

3. a) What is meant by ‘universal intellectual standards’? (3 marks)

b) Discuss various intellectual standards. (12 marks)

4. Giving examples of reknown personalities who set the agenda for the
tradition of critical thinking, trace the intellectual roots of critical
thinking. (15 marks)

5. Explain the following techniques as applied in creative thinking. (15 marks)
i) Brain - storming
ii) Lateral thinking
iii) Sensation
iv) Unconscious problem solving
v) The discontinuity principle

6. With illustrations, describe eight decision making skills. (15 marks)

7. a) Explain what you understand by the term “Creative process”. (3 marks)

b) Discuss the creative process used for various theoretical perspectives. (12 marks)

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