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Kbt314 Agribusiness Management Environment And Policy Question Paper

Kbt314 Agribusiness Management Environment And Policy

Course:Bachelor Of Science

Institution: Kenyatta University question papers

Exam Year:2011

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2010/2011
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF
SCIENCE (AGRIBUSINESS MANAGEMENT)

KBT 314: AGRIBUSINESS MANAGEMENT ENVIRONMENT AND POLICY

DATE: Wednesday 6th April 2011
TIME: 11.00a.m -1.00p.m

INSTRUCTIONS:
There are FOUR questions. Answer QUESTION 1 and any OTHER 2 QUESTIONS

1.
a)
Describe FIVE internal factors that can affect the running of an agribusiness firm.

[5marks]

b)
Many businesses segment their market by gender. Explain FIVE other methods

that an agribusiness firm could use to segment a market.

[5marks]

c)
Explain the advantages and disadvantages of government laws and regulations to

an agribusiness firm.

[5marks]

d)
Describe the key techniques of environmental scanning.

[5marks]

e)
Explain how entrepreneurs can reduce risks.

[5marks]

f)
The introduction of a new technology can cause unrest in the workplace.

Describe actions that workers can take when their job is threatened.

[5marks]

g)
Explain the factors that could affect the quality of a decision made by a manager.

[5marks]

h)
Discuss the scope of management and explain whether management is a science

or an art?

[5marks]

Page 1 of 2
2.
a)
Describe the role of Top-level management.

[5marks]

b)
Discuss various functions of management.

[10marks]

3.
a)
Discuss ways in which government economic policies and legislation

might influence an organization to change.

[5marks]

b)
Managers make strategic, tactical and operational decisions. Examine these

decisions and give examples.

[10marks]

4.
a)
Describe FIVE different methods of business growth.

[5marks]

b)
Explain how external environment can affect the operations of an agribusiness

company.

[10marks]

Page 2 of 2

Kbt314 Agribusiness Management Environment And Policy Question Paper

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