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Bacj 374:Radio Production Question Paper

Bacj 374:Radio Production

Course:Communication And Journalism

Institution: Kenya Methodist University question papers

Exam Year:2012

KENYA METHODIST UNIVERSITY

END OF 3''RD ''TRIMESTER 2012 (DAY) EXAMINATIONS
FACULTY : EDUCATION AND SOCIAL SCIENCES
DEPARTMENT : COMMUNICATION AND JOURNALISM
UNIT CODE : BACJ 374
UNIT TITLE : RADIO PRODUCTION
TIME : 2 HOURS

Instructions:

The first question is compulsory. Answer question one and any other two questions.

Question One

The four main purposes of communication are to inform, to educate, to persuade and to entertain. Write down the role of the producer when producing a program:

To inform

(5 marks)

To educate

(5 marks)

To entertain

(5 marks)

To persuade

(5 marks)

Why is it important for the producer to state his purpose clearly?

(5 marks)

What would happen if the purpose of communication in a production is not well stated?

(5 marks)

Question Two

A producer goes through the following phases
1. Pre-production (5 marks)
2. Production (5 marks)
3. Post production (5 marks)
4. Promotion/distributor. (5 marks)

Write down what should happen in each phase.

Question Three

A good producer knows the attention span of his/her audience. Explain what would happen if the attention span of an audience is overstretched?

(5 marks)

What would you do to increase the attention span of 10 year-olds when telling them a radio story?

(5 marks)

What would you do in presenting a radio program on agriculture to rural farmers to sustain their interest?

(10 marks)

Question Four

Write down the steps you would follow in producing a radio new program.

(10 marks)

Explain why the steps you take are key to a successful news production.

(10 marks)

Question Five

You have been approached to initiate a multidisciplinary approach to the fight against corruption in Kenya. You need program ideas from:

The members of Parliament.

(4 marks)

Members of the Judiciary

(4 marks)

The Police

(4 marks)

The Prison Service

(4 marks)

Religious Groups

(4 marks)
Write two key issues you would like each of the categories above to discuss. The issues selected must be pertinent to the role the category plays in society in the fight against the evils of corruption. (20 marks)

Bacj 374:Radio Production Question Paper

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