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Bbit 436:Ecommerce Question Paper

Bbit 436:Ecommerce

Course:Business Information Technology

Institution: Kenya Methodist University question papers

Exam Year:2012

KENYA METHODIST UNIVERSITY

END OF 2ND TRIMESTER 2012 (EVENING) EXAMINATIONS
FACULTY : COMPUTING & INFORMATICS
DEPARTMENT : COMPUTER SCIENCE & BUSINESS INFORMATION
UNIT CODE : BBIT 436/CISY 428
UNIT TITLE : E - COMMERCE
TIME : 2 HOURS

Instructions: Answer Question One and any other Two Questions.

Question One

Briefly explain FIVE key modes of E-commerce.

(5 Mark)

Differentiate the term "E-commerce" from "E-Business.

(4 Marks)

Identify FIVE key areas in which firms can conduct business online.

(5 Marks)

Citing FIVE major aspects that E-commerce laws should address to achieve a better environment for online trading.

(5 Marks)

Highlight FIVE major aspects that E-commerce laws should address to achieve a better environment for online trading.

(5 Marks)

Explain the following terms:

(6 Marks)

Business process reengineering
Valve chain integration
Enterprise resource planning

Question Two

Analyse the major challenges limiting the maximum exploitation of E-commerce in Kenya.

(10 Marks)

Describe FIVE goals of web attackers and show how they can be countered.

(10 Marks)

Question Three

Discuss SIX application components of electronic customer relationship management systems showing how they can be utilized to boost organizational profiles.

(12 Marks)

Elaborate on FOUR connectivity problems that may arise from the use of sub-standard network infrastructure.

(8 Marks)

Question Four

Drawing reference to the work of Michael Porter, analyze the key forces that shape the competitive structure of a particular industry.

(10 Marks)

Citing specific examples elaborate on how innovative technologies have impacted on commercial trends in Kenya.

(10 Marks

Bbit 436:Ecommerce Question Paper

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