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Buss 421:Business Consultancy Question Paper

Buss 421:Business Consultancy

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2010

FACULTY : BUSINESS AND MANAGEMENT STUDIES

DEPARTMENT : BUSINESS ADMINISTRATION

TIME : 2 HOURS

INSTRUCTIONS Answer Question ONE and any Other TWO Questions

Question 1

a) Define the term “business consulting” and vividly describe its characteristics. (8 marks)

b) SME consulting is an emerging development in developing economies like Kenya. Discuss the distinct advantages for consulting for SMEs. (8 marks)

c) Business consultants can be classified as either internal or external. What are the factors motivating the selection of external consultants by organizations? (8 marks)

d) Data gathering is considered to be a key component of the diagnosis stage of the consulting process. List at least six methods of collecting data by consultants. (6 marks)

Question 2

a) Citing merits and demerits, vividly discuss pricing strategies commonly used by consultants. (15 marks)

b) Consultants can be used in various ways by an organization. List at least five ways in which consultants can be used. (5 marks)

Question 3

a) Different life cycles of a business require different consulting approaches. Discuss the common problems faced by entrepreneurs in each stage and offer possible solutions. (16 marks)

b) XYZ Company is undertaking a change management program and has engaged you in your capacity as a change management specialist. What offer advice would you offer senior management to ensure the success of the said program? (4 marks)

Question 4

a) Imagine that you are a consultant engaged to formulate an employee performance management system. What criteria are available to you in measuring the effectiveness of the assignment? (12 marks)

b) Briefly discuss the trends and present their significant implications on the growth and development of business consulting industry. (8 marks)

Question 5

a) The consulting process has various phases. Briefly explain each phase along with the expected outputs of each phase. (12 marks)

b) Successful marketing of consulting services is guided by certain principles. State and explain these principles. (8 marks)

Buss 421:Business Consultancy Question Paper

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