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International Business(Buss 441) Question Paper

International Business(Buss 441)

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2011

TIME: 2 HOURS
Instructions: Answer Question ONE and any Other TWO Questions.
Question One
You have been appointed the general manager of TAMAKA multinational company which deals with petroleum products exports in six countries. The company has a workforce of 4,000 people. In the course of doing international business you have noticed fluctuating prices of petroleum products due to the current inflation.
Discuss FIVE driving forces for international business.
(10 Marks)

Explain SIX (6) major problems you might encounters when doing international business.
(6 Marks)
Name and explain two modes of entry into international markets.
(6 Marks)
Explain TWO determinants of firm’s international competitiveness and TWO main areas of difference your company may encounter in the international environment.
(8 Marks)

"Winning companies must take an inside-outside perspective in their day to day operations". Explain this statement in respect to international business environment. (20 Marks)

Question Two
Multinational companies (MNEC© have various advantages and disadvantages in their host countries. Discuss.
(10 Marks)

Discuss the value chain as a source of competitive advantage.
(10 Marks)

Question Three
Write short notes on:
Foreign direct investments (FDI).
(4 Marks)
Licensing
(4 Marks)
Foreign Exchange Markets
(4 Marks)
GATT
(4 Marks)
COMESA
(4 Marks)

Question Four
What do you understand by international trade barriers. Briefly give examples of such barriers.
(10 Marks)

Discuss the importance of studying international business environment before entering into international business.
(10 Marks)

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