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Foundations Of Entrepreneurship(Buss 221) Question Paper

Foundations Of Entrepreneurship(Buss 221)

Course:Business Administration

Institution: Kenya Methodist University question papers

Exam Year:2013

TIME: 2 HOURS

INSTRUCTIONS: Answer Question One and any Other TWO Questions
Question One
a) How can one build his entrepreneurial self concept? (3marks)
b) List and explain SEVEN differences between an entrepreneur and a
manager of a business. (7marks)
c) Discuss the significance of entrepreneurs to the economic development
in Kenya. (10marks)
d) Clearly outline and describe the reasons why many business plans though well written fail. (10marks)

Question Two
a) Define a Franchise. (2marks)
b) Explain the main benefits of operating a Franchise business. (8marks)
c) In what ways can we create innovate organizations? (10marks)

Question Three
a) Identify and discuss the various challenges faced by women
entrepreneurs as they seek to finance their businesses. (10marks)
b) What are the benefits of planning and record keeping to an
entrepreneur? (10marks)

Question Four
a) Discuss the marketing principles an entrepreneur can follow so as to ensure successful marketing strategies. (10marks)
b) Explain how a business SWOT analysis can be used to reveal important information for business entry strategy. (10marks)

Question Five
a) With reference to Kenya explain how social-cultural factors can hider or
promote entrepreneurial behavior. (10marks)
b) Compared to a company, what are the advantages of a partnership form of business? (10marks)

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