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Sit 407 Question Paper

Sit 407 

Course:Bachelor Of Science In Information And Technology

Institution: Kenyatta University question papers

Exam Year:2011





KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2010/2011
EXAMINATION FOR THE DEGREE OF BACHELOR OF SCIENCE IN
INFORMATION TECHNOLOGY
SIT 407:
BUSINESS MANAGEMENT
DATE: Wednesday, 6th July, 2011

TIME: 11.00 a.m. – 1.00 p.m.
------------------------------------------------------------------------------------------------------------
INSTRUCTIONS:
Answer question ONE in Section A and any other TWO questions from Section B.
QUESTION ONE
SECTION A (COMPULSORY)
a)
Explain the term business strategy, and state the main requirements in analyzing
the business strategy.





(6 marks)
b)
Explain the three components of strategic management.

(6 marks)
c)
Distinguish between the following terms:

i)
mission and vision

ii)
strategic and tactical objectives










(4 marks)
d)
Explain the term:

i)
business process analysis




(2 marks)

ii)
Business process re-engineering



(2 marks)

iii)
When attempting to align the Business Strategy, IS Strategy, Information
Systems and Business Structure or processes, there are four terms that best
describe this alignment. Distinguish between Strategic Alignment and
structural alignment.




(6 marks)

Page 1 of 3
e)
Business performance is dependent on the processes that gather and disseminate
information. Explain how E-commerce contributes to the business value chain.

SECTION B
QUESTION TWO
a)
Explain the following strategies on overcoming the competitive disadvantages in
any business establishment, and for each show how IT/IS can be used to achieve
it.



i)
Alliances
ii)
Differentiation (superior quality, or being a preferred customer)
iii)
Cost
iv)
Innovation
v)
Growth (enables volume or expansion in geography or increased
flexibility of production and distribution).










(10 marks)
b)
Distinguish between Information System (IS) and information technology (IT)










(4 marks)
c)
Explain the term E-Business




(2 marks)
d)
the IS/IT strategy is composed of two strategic parts; an IS component and IT
component. Explain the two components.


(4 marks)
QUESTION THREE
a)
What is Artificial intelligence?




(2 marks)
b)
Explain the following terms as used in relation to Business information
technology
i)
Fuzzy logic
ii)
Neural networks
iii)
Robotics
iv)
Genetic algorithms
v)
Expert systems
(10 marks)
c)
Three strategic aspects of artificial intelligence in decision making process










(3 marks)
Page 2 of 3
d)
One disadvantage of using Artificial intelligence as compared to Human
intelligence.






(1 mark)
e)
Explain how multi-media can be used to improve the performance of business.










(4 marks)

QUESTION FOUR
a)
Explain the term “downsizing” and state the driving forces of downsizing in many
organizations.






(2 marks)
b)
Describe the various Information technology infrastructure required for
distributing knowledge.





(8 marks)
c)
Reasons why employees in a business organization may resist the introduction of
a new information system.





(4 marks)
d)
Name any three items required to access INTERNET. Explain the purpose of
each item.







(6 marks)

QUESTION FIVE
a)
Distinguish between information and knowledge, and using a diagram explain the
process of knowledge management
b)
“Information technology is a business force now. It is increasing affects how
firms/businesses organize, do business and compete”. Discuss this statement in
reference to business establishments.










(15 marks)


Page 3 of 3






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