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Bcba 301: Business Research Methods Question Paper
Bcba 301: Business Research Methods
Course:
Institution: Gretsa University question papers
Exam Year:2014
GRETSA UNIVERSITY
UNIVERSITY EXAMINATIONS
JANUARY-APRIL 2014 TRIMESTER
BACHELOR OF COMMERCE
COURSE CODE: BCBA 301
COURSE TITLE: BUSINESS RESEARCH METHODS
INSTRUCTIONS:
1. SECTION A IS COMPULSORY
2. SECTION B: ANSWER ANY OTHER THREE QUESTIONS
SECTION A: COMPULSORY
Q1a.
You have been hired as a research assistant in undertaking research to determine the factors affecting effective performance of SMES in Kenya. As your first assignment you are required to prepare a research proposal for the assignment. Name and explain briefly the contents of such a research proposal giving appropriate examples (30mks)
b. Differentiate between independent and dependent variables giving appropriate examples (4mks)
c. Differentiate between primary and secondary data indicating how data is collected in each case (6mks)
SECTION B: ANSWER ANY THREE QUESTIONS
Q2a. Research is a systematic inquiry to discover facts and generate new knowledge. It is an inquiry or a critical examination of a given phenomenon. In light with this statement, discuss the main purpose for which researchers undertake research (12mks)
b. A good research generates dependable data, being derived by practices that are conducted professionally and that can be used reliably for managerial decision making. Im view of this statement, describe the main qualities of a good research. (8mks)
Q3a. The choice of a research topic is of great concern if a researcher wants to have an easy time in the research process. With this im mind, discuss the criteria that a researcher should follow when choosing a research topic (14mks)
b. By use of examples, distinguish between qualitative and quantitative research (6mks)
Q4a. Data collection is a part of the research process. In reference to this,
i. Define sampling (2mks)
ii. Distinguish between a population and a sample (4mks)
iii. What are the main advantages of sampling in data collection process. (12mks)
Q5. a. A research problem is an issue that is being investigated or where an inquiry is done to gather relevant information. Discuss the main ways of identifying a research problem (10mks)
b. Interview sessions are common methods of collecting data for any research. Discuss the main problems associated with interviews (10mks).
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