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Entrepreneurship Question Paper

Entrepreneurship

Course:Cpa Part I

Institution: Orbit School Of Management Studies question papers

Exam Year:2008

ENTREPRENEURSHIP

2008.
Answer any five questions.

QUESTION ONE

a. Distinguish between an entrepreneur and an inventor (4mks)

b. Identify the organizational culture necessary for innovation (8mks)

c. Compare and contrast characteristics of male entrepreneurs with those of female entrepreneurs (8mks)

QUESTION TWO

a. Define each of the following types of decision making styles:

i. Analytic style (2mks)

ii. Conceptual style (2mks)

iii. Directive style (2mks)

b. Describe the eight steps followed in the decision making process (8mks)

c. List six characteristics of an effective decision making process (6mks)

QUESTION THREE

a. Enumerate the benefits that may accrue to an entrepreneur who is able to attract, satisfy and retain customers (6mks)

b. Name six sources of ideas available to an entrepreneur. (6mks)

c. Briefly explain strategies that could be adopted by entrepreneurs to attract and retain customers (8mks)

QUESTION FOUR

Upon identification of firm's resources, an entrepreneur should apply a set of guidelines to determine which these resources generate core competencies necessary for sustained competitive advantage.

a. Citing examples, define the following types of resources:

i. Tangible asset (3mks)

ii. Intangible assets (2mks)

iii. Organizational capabilities (3mks)

b. Describe the characteristics of resources which are considered capable of generating core competencies necessary for sustained competitive advantage (12mks)

QUESTION FIVE

a. Briefly explain four reasons why an entrepreneur may venture into the global market (8mks)

b. Explain six factors that an entrepreneur should take into consideration when selecting a foreign manufacturing location (12mks)

QUESTION SIX

a. Outline four types of reports that could be prepared by an entrepreneur (8mks)

b. Distinguish between a memorandum and a business letter (6mks)

c. State the factors that influence effective communication (6mks)

QUESTION SEVEN

When starting a business, an entrepreneur should assess the industry within which the business will operate.

Briefly explain ten factors that an entrepreneur should consider in evaluating the industry in which to invest (20mks)

QUESTION EIGHT

a. Describe some practices adopted by entrepreneurs which are unethical and impact adversely on customers (8mks)

b. Briefly explain entrepreneurial behavior that may lead to business failure (12mks)

Entrepreneurship Question Paper

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