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Introduction To Entreprenuership Question Paper

Introduction To Entreprenuership

Course:Bachelor Of Commerce

Institution: Kenyatta University question papers

Exam Year:2010

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2009/2010
SECOND SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF ARTS, BACHELOR OF EDUCATION BACHELOR OF SCIENCE AND BACHELOR OF COMMERCE
UCU 104: INTRODUCTION TO ENTREPRENEURSHIP
DATE: Friday 16th April 2010 TIME: 2.00p.m – 4.00p.m
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INSTRUCTIONS: Answer Questions ONE and any other TWO questions

Question One
An entrepreneur is always advised to prepare a Business Plan before starting an enterprise.
a) Define the term Business Plan. [5marks]
b) Discuss the components of a Business Plan. [15marks]
c) There are many sources of Business ideas.
Explain five (5) sources of a good business idea. [10marks]

Question Two
Discuss in detail five (5) characteristics of a Small and Medium (SMEs) Enterprises. [20marks]

Question Three
It has been documented that most enterprises in Kenya do not celebrate their third birthday. Explain ten (10) reasons why the business in Kenya have such a high mortality rate. [20marks]

Question Four
There are various situations that force people to go into self-employment. Discuss two (10) reasons as to why people opt for self-employment. [20 marks]

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