Introduction To Business Studies Question Paper

Introduction To Business Studies

Course:Diploma In Business Management

Institution: Mount Kenya University question papers

Exam Year:2011

MOUNT KENYA UNIVERSITY
UNIVERSITY EXAMINATION 2010/2011
SCHOOL OF BUSINESS AND PUBLIC MANAGEMENT
DEPARTMENT OF MANAGEMENT
UNIT CODE: DBM 113
UNIT TITLE : INTRODUCTION TO BUSINESS STUDIES
DATE: OCTOBER 2011 SUPPLIMENTARY/SPECIAL EXAM TIME: 2HRS
INSTRUCTIONS: ANSWER QUESTION ONE AND ANY OTHER TWO QUESTIONS

1.QUESTION ONE
a)Describe the following concepts as used in business(10marks)
business
globalization
planning
coordination
Management
b)define business management and differentiate between management and leadership(4marks)
c)define control function and state principles of effective control in business firms(10marks)
d)the good of business is profit maximization. Discuss(6marks)

2.QUESTION TWO
a)distinguish between stock market and capital market (10marks)
b)explain the requirement that a company must fulfill before it is listed at the Nairobi Securities Exchange(10marks)

3.QUESTION THREE
a)discuss partnership as an hybrid of both the cooperative and corporation form of business organization(20marks)

4.QUESTION FOUR
a)public enterprises are a common feature of Kenya's business environment. Discuss why public enterprises are formed and what contributes to their failure(10marks)
b)provide an appropriate plan for revering the poor performance of public enterprises(10marks)

5.QUESTION FIVE
a)discuss the criteria that are used by the companies in choosing the sources of finance in the Kenya financial markets(10marks)
b)discuss the paradox that.”business is business” in light of social responsibilities of business.(10marks)

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