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Ucu 104: Introduction To Entreprenuership Question Paper

Ucu 104: Introduction To Entreprenuership

Course:Bachelor Of Arts

Institution: Kenyatta University question papers

Exam Year:2013

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2012/2013
SECOND SEMESTER EXAMINATIONS FOR THE DEGREE OF BACHELOR OF
OF ARTS AND BACHELOR OF EDUCATION
UCU 104: INTRODUCTION TO ENTREPRENUERSHIP

DATE; Friday 12th april,2013 TIME: 11.00a.m. -1.00p.m

INSTRUCTIONS:
Answer question ONE in section A and TWO others from Section B

SECTION A
QUESTION ONE
a) Entreprenuership has been taken to be the economic development vehicle for Kenya. Discuss five economic importance of entrepreurship for a country like Kenya. (10 marks)
b) Mr. Kamau Ngugi has been retrenched from the Kenya Airways and he intends to start a small enterprise and has approached you. He does not have an idea as to which business to start. Explain to him five (5) sources of business ideas. (10 marks)
c) Define the term business opportunity as used in entreprenuership. Outline the characteristics of a good business opportunity and pointout the factors that can help a person identify business opportunities in a given area. (10 marks)

SECTION B
QUESTION TWO
Mr. Okioma intends to take a loan from Youth enterprise fundto start a small business. The credit manager Youth entreprise fund has advised her to prepare a Business Plan before starting an enterprise.
a) Define the term business plan (5 marks)
b) Discuss the components of Business Plan (15 marks)

QUESTION THREE
a) Research has shown that most enterprises in Kenya do not celebrate their third birthday. Explain 8 (eight) reasons why the business in Kenya has such mortalioty rate. (10 marks)
b)Discuss the advantages of a partnership business over sole propriotorships. (10 marks)

QUESTION FOUR
a) Discuss 5(five) the characteristics of successful entreprenuers. (10 marks)
b) Discuss the types of entreprenuers. (10 marks)

QUESTION FIVE
Write short notes on the following:
i) Copyright
ii)Patent
iii)Trade mark
iv)Intellectual property (20 marks)

Ucu 104: Introduction To Entreprenuership Question Paper

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