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Comm 381: Advanced Research Methods Question Paper

Comm 381: Advanced Research Methods

Course:Bachelor Of Communication And Journalism

Institution: Chuka University question papers

Exam Year:2013

CHUKA

UNIVERSITY

UNIVERSITY EXAMINATIONS
THIRD YEAR EXAMINATIONS FOR THE AWARD OF DEGREE IN COMMUNICATION AND MEDIA
COMM 381: ADVANCED RESEARCH METHODS
STREAMS: B.A (COMM) Y3S2 TIME: 2 HOURS
DAY/DATE: THURSDAY 18/4/2013 2.30 PM – 4.30 PM
INSTRUCTIONS:

ATTEMPT FOUR QUESTIONS IN ALL
QUESTION ONE IS COMPULSORY

SECTION A: 25 MARKS

1. (a) State the relationship between:

(i) Research and Science
(ii) Research and theory [10 Marks]

(b) Distinguish between Research methods and Research methodology. [15 Marks]

SECTION B: 45 MARKS.

2. It is often said that there is no proper link between some of the research activities under way in the world of academics and in most business in our country. Account for this state of affairs and give suggestions for improvement. [15 Marks]

3. You have been sponsored to undertake research on Hiv/Aids patients’ behavior change communication strategies at all the District Hospitals in Kenya. [15 Marks]

(a) Discuss three logistical issues which you would consider.

(b) Discuss two ethical considerations that you would bear in mind.

4. “Knowing what data are available often serves to narrow down the problem as well as the technique that might be used”. ( Kathari, 2011). Explain the underlying idea in this statement in the context or defining a research problem. [15 Marks]

5. “Interpretation is a fundamental component of the research process. Explain why so.
[15 Marks]

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Comm 381: Advanced Research Methods Question Paper

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