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Hbc 2112:Principles Of Business Planning Question Paper
Hbc 2112:Principles Of Business Planning
Course:Bachelor Of Science In Entrepreneurship
Institution: Kirinyaga University question papers
Exam Year:2017
KIRINYAGA UNIVERSITY
UNIVERSITY EXAMINATION 2016/2017
YEAR 11 SEMESTER 11 EXAMINATION FOR THE DEGREE OF BACHELOR OF SCIENCE IN ENTREPRENEURSHIP
HBC 2112:PRINCIPLES OF BUSINESS PLANNING
INSTRUCTION
Answer question one [compulsory] and any other two questions
QUESTION ONE (30MARKS)
a)“Planning can be defined as the process of selecting mission, goals, and objectives and the strategies to attain them and it involves anticipating the future, discovering alternative courses of action, determining in advance what should be accomplished and how it should be realized” Using this as working definition for the term planning answer the following question.
i.Explain why planning is viewed as a process. 2mks
ii.Differentiate goals from objective. 2mks
iii.Why is it necessary to determine what and how an objective is going to be realized? 4mks
b) It is said failing to plan is planning to fail, this is perhaps more correct in relation to businesses.In light of the above explain how a business benefit from planning. 6mks
c) For a business of your choice, provide
1) Vision statement
2)Mission statement
3)Two business values
d) ‘Marketing plan of a business plan is said to be the most important but also the most difficult to explain’.Justify the assertion above. 5mks
e)Although many business owners appreciate the importance of a business plan they hardly plan for their business.Explain the possible causes of this. 5mks
QUESTION TWO
a.Explain five features of planning 10mks
b.Planning is about forecasting various business aspects.In the light of the above describe
i.Production forecasting 5mks
ii.Manpower forecasting 5mks
QUESTION THREE
a)Describe the following types of plans
i.Strategic plans 4mks
ii.Operation plan 4mks
b) Explain the importance of a business plan to a small enterprise. 12mks
QUESTION FOUR
For a business of your choice describe its’ organizational /management plan 20mks
QUESTION FIVE
a)For their success in the marketplace, entrepreneurs should be ready to mitigate risks.In the light of the above statement explain any five risks that a business can face and how you would mitigate /intervene for the business. 10mks
b)Many entrepreneurs complain of lack of finances for their enterprises yet when they get the finances they fail to plan for them.For a business of your choice draw a budget of 200,00 shillings.For each item budgeted explain the source, uses and the justification. 10mks
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