Btm152:Introduction To Travel And Tour Operations Question Paper

Btm152:Introduction To Travel And Tour Operations

Course:Bachelor Of Arts In Travel And Tourism Management (Travel & Tourism Management)

Institution: Kenyatta University question papers

Exam Year:2011

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2011/2012
INSTITUTE OF OPEN,DISTANCE AND E-LEARNING
FIRST SEMESTER EXAMINATIONS FOR THE DEGREE OF BACHELOR OF TOURISM MANAGEMENT

BTM152:INTRODUCTION TO TRAVEL AND TOUR OPERATIONS.

DATE:Friday 6th DECEMBER 2011 TIME:8.00AM-10.00AM

INSTRUCTIONS:ANSWER QUESTION ONE AND ANY OTHER TWO.

1.(a)Mr.Baraza has contacted your travel operations business in Nairobi.He wold like to know what choices he has on air travel.What would you advice him,giving detailed account of what different airlines offer (10marks)
(b)Explain any five factors that determine the visitors choice of mode of transport (10marks)
(c)Highlight any ten factors that one must consider while planning an itinerary (10marks)

2.Using examples,explain how Kenya can improve on management and operations of its tourism distribution system (20marks)

3.Transportation of tourism is an essential element of the tourism product in reaching the destination and easing movement at the destination.Highlight the four modes of transport and their respective means (20marks)

4.Outline any TEN types of hotels available for tourists in a destination and their role in contributing to tourist satisfaction (20marks)

5.Discuss the role of any one international,regional and national travel organisations in tourism development (20marks)

*******END*****

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