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Cfu 100 Business Studies Question Paper

Cfu 100 Business Studies

Course:Bachelor Of Commerce

Institution: Kca University question papers

Exam Year:2012

1
UNIVERSITY EXAMINATIONS: 2011/2012
YEAR 1 EXAMINATION FOR THE BACHELOR OF COMMERCE
CFU 100 BUSINESS STUDIES (DAY+ EVE)
DATE: APRIL 2012 TIME: 2 HOURS
INSTRUCTIONS: Answer Question One and Any other Two Questions
OUESTION ONE
a) Understanding the business environment is critical to the success of any business in Kenya today.
Explain FIVE economic environment variables that affect business operations in the manufacturing
sector. [10 marks]
b) Marketers have used different philosophies which are management attitude; orientation or state of
mind as far as marketing is concerned. Briefly discuss the marketing philosophies that have
enabled marketers to perform their job. [10 marks]
c) What is a partnership business? Discuss the duties and rights of each partner in the partnership
business. [10 marks]
QUESTION TWO
a) Businesses today no longer have to operate as if they are in a vacuum. They have a social
responsibility to operate in certain ways to various stakeholders in their environment. Briefly
discuss TEN responsibilities a business has on customers/consumers. [10marks]
b) Briefly discuss five criteria that can be used to evaluate ethical managers from unethical managers.
[10 marks]
QUESTION THREE
a) Discuss the contents of a Business Plan and its uses in the business sector. [12 marks]
b) Companies are subjected to many legal prescriptions than other forms of business ownership.
Outline eight of such prescriptions that they have to meet before they can operate. [8 marks]
2
QUESTION FOUR
a) Highlight FOUR major characteristics of pure capitalism economic system. [4 marks]
b) Every company should be headed by an effective board, which is collectively responsible for the
success of the company. Briefly highlight EIGHT principles supporting an effective board in the
organization [16 marks]
QUESTION FIVE
a) Henri Fayol is often regarded as the father of modern management theory. Outline the fourteen
management principles he developed. [14 marks]
b) The job of today’s manager continues to become more complex, he requires different skills to
perform it. Briefly discuss any THREE skills that a manager may use in his job.
[6 marks]

Cfu 100 Business Studies Question Paper

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