Get premium membership and access revision papers, questions with answers as well as video lessons.

Got a question or eager to learn? Discover limitless learning on WhatsApp now - Start Now!

Hbc 2207: Strategic Management Question Paper

Hbc 2207: Strategic Management

Course:Bachelor Of Commerce

Institution: Jomo Kenyatta University Of Agriculture And Technology question papers

Exam Year:

JOMO KENYATTA UNIVERSITY OF AGRICULTURE ANDTECHNOLOGY
TAITA TAVETA CUMPUS
BUSINESS DEPARTMENT AND ECONOMICS DEPARTMENT
HBC 2207: STRATEGIC MANAGEMENT- CAT
INSTRUCTIONS: Attempt any THWO questions
Time: 1 hr 15 minutes
1 a) Define strategy and explain what differentiates strategic decisions from other types of decision (7.5 marks)
b) Strategy is of great value to an organization. What would be the consequences to a company that does not have a strategy? (7.5 marks)
2a) what is the value of SWOT analysis in strategy formulation (5 marks)
b) Describe Michael Porters five-force industry analysis model? (10 marks)
3 a) Explain the meaning, significance and qualities of good:
i. Company mission (5 marks)
ii. Corporate objectives (5 marks)
b). Igor Ansoff describes organizations as being environment depending and environment serving. Comment on this statement (5 marks)
4 a) Define vertical integration. Compare forward to backward integration and explain the advantage and disadvantages you see in each (11 marks)
b) Using suitable examples, discuss the difference between concentric and conglomerate diversification ( 4 marks

Hbc 2207: Strategic Management Question Paper

More Question Papers

Popular Exams