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Bens 120: Introduction To Enterpreneurship Question Paper

Bens 120: Introduction To Enterpreneurship

Course:Bachelor Of Entrepreneurship And Small Business Management

Institution: Chuka University question papers

Exam Year:2012

CHUKA UNIVERSITY

COLLEGE

UNIVERSITY EXAMINATIONS

FIRST YEAR EXAMINATION FOR THE AWARD OF DEGREE OF
BACHELOR OF ENTERPRENEURSHIP AND SMALL BUSINESS MANAGEMENT

BENS 120: INTRODUCTION TO ENTERPRENEURSHIP

STREAMS: BENS Y1S1 TIME: 2 HOURS
DAY/DATE: TUESDAY 11/12/2012 8.30 A.M – 10.30 A.M.
INSTRUCTIONS:

1. Answer question One and any other two questions.
2. Do not write on the question paper.

Question One (Compulsory)

(a) Using Maslow’s hierarchy of needs theory, discusses the business ideas one can generate from each level of need. [10 marks]

(b) Highlight the personal and business consideration you need to make before implementing any business idea. [10 marks]

(c) Explain any five characteristics of a successful entrepreneur. [5 marks]

(d) Distinguish between the following terms:

(i) Creativity and innovation [2½ marks]

(ii) Entrepreneurship and small business [2½ marks]

Question Two:

A number of theories have been advanced to explain why entrepreneurs behave the way they do. The key ones include economic, managerial, psychological and sociological theories. Using relevant examples, show how the social cultural and economic factors influence entrepreneurial behavior. [20 marks]

Question Three:

(a) Why do you think organizations should embrace and nurture entrepreneurs?
[5 marks]

(b) Discuss the various strategies you think the Kenya government has employed to promote entrepreneurship in Kenya. [15 marks]

Question Four:

(a) Innovation is the transformation of creative ideas into useful application; but creativity is a prerequisite to innovation. Explain by giving appropriate examples the creativity process. [10 marks]

(b) Explain the contents of the marketing section of a business plan. [10 marks]

Question Five:

(a) A partnership is one of the legal forms of business ownership in Kenya. Discuss the circumstances under which a partnership can be dissolved. [10 marks]

(b) Discuss any five challenges that entrepreneurs encounter when seeking finances from financial institutions. [10 marks]

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Bens 120: Introduction To Enterpreneurship Question Paper

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