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Dibm 0211: Principles Of Entreprenuership Question Paper

Dibm 0211: Principles Of Entreprenuership 

Course:Diploma In Business Management

Institution: Chuka University question papers

Exam Year:2013





CHUKA

UNIVERSITY

UNIVERSITY EXAMINATIONS
FIRST YEAR EXAMINATIONS FOR THE AWARD OF DIPLOMA IN BUSINESS MANAGEMENT
DIBM 0211: PRINCIPLES OF ENTREPRENUERSHIP
STREAMS: DIBM Y1S2 TIME: 2 HOURS
DAY/DATE: WEDNESDAY 17/4/2013 8.30 AM – 10.30 AM
INSTRUCTIONS:

Answer question one and any other two questions.

QUESTION ONE (COMPULSORY)

1. (a) Distinguish between the following terms:

(i) Innovation and creativity [2 Marks]

(ii) Entrepreneurship and intrapreneurship [2 Marks]

(b) State and explain the personal characteristics of a successful entrepreneur.
[4 Marks]

(c) Any one planning to enter the world of entrepreneurship should be aware of its
potential drawbacks. Discuss the major potential drawbacks of entrepreneurship. [10 Marks]

(d) Highlight and explain the entrepreneurial process. [12 Marks]



QUESTION TWO

The absence of a conducive entrepreneurial climate has hampered the establishment of successful businesses capable of transforming the Kenya economy. Discuss the role of entrepreneurship in Kenya’s economic growth. [20 Marks]

QUESTION THREE

(a) Briefly explain the major sources finance for MSES in Kenya. [10 Marks]

(b) Using Maslow’s hierarchy of needs theory, briefly explain one business idea that you
world exploit at each level and how you would screen the ideas to select the most profitable. [10 Marks]

QUESTION FIVE

(a) What are the benefits of planning and record keeping to an entrepreneur? [10 Marks]

(b) Briefly explain the contents of the marketing section of the business plan. [10 Marks]

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